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Reflection

The Cell-O character, featuring the 2 icnonic antenna, is the face of Turkcell and you can't turn a corner in the country without the little guys staring you in the face. In a series of three teaser spots, we took a playful approach to show how Cell-O is evolving to 3G. Here we see Cell-O waking up and upon checking his reflection in the mirror discovers that over night, something has magicallly happened.